For a start, if you decide to run an email marketing campaign on your own, you should be ready to face some challenges. Other than those to do with the formatting of the emails and coming up with the address list, the main challenge is being blacklisted. Email marketing entails the sending of bulk emails from your email to other emails. These emails may be received as spam, and most people will end up marking your messages as spam.
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Promotional pens remain the most cost-effective promotional product in the UK and although there has been a decline in overall sales volume since the beginning of the recession many buyers are switching away from the higher cost items such as tee shirts in an attempt to remain within marketing budget. Personalised pens provide tremendous advertising potential with moderate expenditure and the free pens currently on offer make them …
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